Posted: 10 Feb 2010 | Channels:

Britain Calling - Virgin Atlantic and VisitBritain take over Boston

The event featured classic British icons including nine life-size red telephone boxes and a cast of historic and modern British characters (Henry VIII, Queen Elizabeth I, a Beefeater, a British Bobby, a Queens Guard and more) who encouraged locals to answer the ringing red phone boxes and participate in a British trivia quiz to win a trip to London. Commuters, shoppers and residents were also treated to traditional British grub served by Virgin Atlantic cabin crew, travel giveaways, and a DJ spinning popular British tracks throughout the day.

Visitors to Virgin Atlantics and VisitBritains promotional microsite, http://www.getmorebritain.com, can explore custom travel content, exclusive discounts, and a once in a lifetime sweepstakes, which includes the chance to win a private tour of The House of Commons, lunch with a Member of Parliament and the former Press Secretary of Diana, Princess of Wales, as well as access to exceptional deals on flights with Virgin Atlantic.

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